Categories
Archives
Text Pacific Publishing wins luxury travel magazine contract
Text Pacific Publishing, the custom division of Pacific Magazines, has won the contract to publish A&K Magazine for luxury travel specialists Abercrombie & Kent after a competitive pitch.
Abercrombie & Kent (www.abercrombiekent.com.au) are a leader in providing exclusive and unique travel experiences, with 40 years in the business and offices in more that 60 countries. Published three times per year and distributed exclusively to Abercrombie & Kent's clientele in Australia and South East Asia, A&K Magazine is a cornerstone of their client communications activity.
Publisher Gillian Fitzgerald comments, "We are thrilled to be working with Abercrombie & Kent to produce A&K Magazine. A&K Magazine is a sophisticated publication read by an exclusive audience. It embodies Abercrombie & Kent's philosophy of travel as a means of ‘educating individuals in the diversity of culture and the untamed beauty of the natural world'. We look forward to growing the magazine, both editorially and visually, so that it can continue to take this message forward."
Joel Victoria, National Marketing Manager for Abercrombie & Kent follows, "As a specialist company offering a high value and unique product, we are extremely focused on communicating with our customers in a way that continues to bring value to the relationship. Our brand is our asset, including when it manifests via a magazine. We are delighted that Text Pacific Publishing will bring a wealth of magazine expertise to A&K Magazine and ensure a rewarding reading experience for our clients.'
A&K Magazine joins Text Pacific's stable of premium publications which includes custom magazines for Lexus and The Australian Institute of Management and the leading architecture and design magazine Monument. The first issue of A&K Magazine under Text Pacific Publishing's management will be published in May 2009.
