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Everyone agrees that Smartphone penetration is growing, alongside the quantity of apps. Our monthly presentation investigates if users feel there is enough quality out there and is there a gap that branded content providers could fill?
Monthly Research Presentation: Branded content and smartphones
Everyone agrees that Smartphone penetration is growing, alongside the quantity of apps. Our monthly presentation investigates if users feel there is enough quality out there and is there a gap that branded content providers could fill?
APA members can download the full presentation here >>
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Posted in Research
24thJan 2012