Cedar shortlisted for prestigious PPA award
Cedar, the global creative and commercial content agency, is absolutely delighted that British Airways' High Life magazine has once again been shortlisted for Best Customer Magazine at this year's PPA Awards, the 'Oscars' of the publishing industry. It is a particularly competitive and hard-fought for category and this is a well-deserved nomination for the team on High Life and its publisher Cedar Communications. Read more »
Manchester City choose John Brown to be new squad member
After a three-way penalty ‘shoot out' John Brown has been appointed by Manchester City FC to develop their Kids' membership scheme, content and contact strategy. Read more »
John Brown shortlisted for seven PPA Awards
John Brown is delighted and proud to announce that it has seven pieces of work and people shortlisted for the 2012 PPA Awards - far more than any other content agency. Read more »
APA announces new partnership with Marketing Week
Today we are proud to announce a new partnership with Marketing Week. We will be working with the title on a number of content marketing initiatives to showcase our members and their work, create a buzz around the content marketing industry and share our in depth insights with the marketing world.
The content marketing industry is estimated to be worth around £1bn, with fast growth in digital formats. Digital activity encompassing websites, e-zines, email, mobile applications and video now accounts for 37% of the industry, an increase of 22% since 2007 and 32 per cent since 2005, according to Mintel.
Ruth Mortimer, editor of Marketing Week, says: "We are always keen to give our readers access to exclusive research, insights and case studies that can aid them in their jobs. Our partnership with the APA will give us access to more material than ever before that will help us create great content for our audience. Read more »
River to publish 'The Co-operative Village' Magazine for The Co-operative
River is delighted to have been chosen by The Co-operative to publish ‘The Co-operative Village' Magazine.
The Co-operative is taking the show on the road this summer as The Co-operative Village comes to an event near you.
Calling at five different events throughout the summer, The Co-operative Village brings together The Co-operative Group's family of businesses, including Food, Farms, Electrical, Pharmacy, Banking, Legal Services and Funeralcare to provide a family fun day for all.