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APA members save 20% on PMA’s courses
Save £300 on in-house workshops for up to six delegates - only £1,200+vat per day.
Special offers for APA members this month include 20% off all public courses booked in July. See full list of courses.... »
Agencies that dismiss B2B activity as the poor relation of consumer campaigns are overlooking the potential of the sector, as marketers hunt for those promising a fresh approach.
Article as featured in last week's Marketing, in relation to B2B publishing featuring APA comments. Read full Marketing article »
Archant Dialogue appointed to handle Army Cadets Volunteers magazine
Archant Dialogue has been appointed to handle the Army Cadets Volunteers magazine, enewsletters and bulletins and also the Annual Review publication after a final three way pitch against Think and redActive. Read more »
John Brown Produce Clear Magazine for Everest.
John Brown are now producing Clear magazine for Everest, a company that has been at the forefront of the home improvement industry for nearly 50 years.
Far from only being manufacturers of quality double glazing - they currently offer the widest selection of materials and styles of windows on the market - Everest offers many different and sometimes unexpected products, from stylish kitchens to dramatic driveways, stunning conservatories to maintenance-free flat roofs, solar panels to garage doors. Read more... »
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Here's this week's round up of the news for branded content producers - Facebook can cause brands PR nightmares, Internet ad revenue on the rise, what Facebook learned from Twitter and more. Read more... »
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