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APA Digital Training Workshop - Tues 23rd Feb - 10% block booking discount
Following on from the APA's Digital Breakfast presented by Simon Waldman, Director of Digital Strategy and Development, the first APA Digital Training Workshop will be taking a more in-depth look at 'online content strategies'.
The half day workshop is taking place on Tue 23rd Feb at the IAB. Anyone who attends the Digital Strategy breakfast will receive a £20 discount on the cost of the workshop.
Find out more about the workshop and book your place >> Read more »
Facebook now a major source of traffic to media sites
Facebook is becoming a very important distributor of news content on the web. According to new data from online research company Hitwise it has now risen to become the fourth most popular sources of news behind Google, Yahoo! and MSN. Read more »
Amazon working on Super Kindle rival to the iPad
The New York Times has predicted that Amazon is working on a new version of its Kindle ereader that is designed to take on the recently announced Apple iPad. Apparently the so-called Super Kindle will sport a colour touch screen (the current Kindles' screens are mono) and feature a host of built in applications such as social networking facilities. Read more »
2010 looks certain to see yet more disruption for publishers, as digital innovation accelerates and consumers continue to adopt new behaviors.
At the next APA Digital Breakfast on Tue 16 Feb Simon Waldman, Director of Digital Strategy and Development at the Guardian Media Group, will talk about how a robust digital publishing strategy will maximise your opportunities for success in this time of rampant change.
Find out more and book your place today >> Read more »
More publishers employing social media editors
Publishers need to employ social media editors to maximise their presence on social networks. That's the conclusion of a trio of high profile media commentators who spoke at a panel called Networked News Gatherers: Defining the Social Media Editor Role in New York this week.
Jen Preston, social media editor for the New York Times, argued that publishers needed social media editors to help encourage other editors to learn how to use community tools to most effectively connect with readers and get their stories out. Read more »