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ABC's reveal Customer Publishing Industry remains buoyant

11 Feb 2010
Source: APA

Customer publishing has once again shown itself to be the most robust of marketing tools and indeed magazine genre.  The latest ABC results have shown customer magazines taking the top seven consecutive positions by circulation, the best result that we have ever seen, and the medium still represents a third of the magazines in the top 100. 

These latest results are a true representation of the buoyancy of this medium. Brands are continuing to invest in editorialised branded content as it delivers valuable engagement which in turn bolsters loyalty and boosts sales.

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August Media appointed to produce CoolBrands annual publication

August Media appointed to produce CoolBrands annual publication

30 Mar 2009
Source: Press Release

August Media has been appointed to produce the 2009/10 CoolBrands book.

 
Text Pacific Publishing wins luxury travel magazine contract

Text Pacific Publishing wins luxury travel magazine contract

27 Mar 2009
Source: Member memo

Text Pacific Publishing, the custom division of Pacific Magazines, has won the contract to publish A&K Magazine for luxury travel specialists Abercrombie & Kent after a competitive pitch.

 
River Publishing appoint Michael Bradley as Head of Digital & Planning

River Publishing appoint Michael Bradley as Head of Digital & Planning

27 Mar 2009
Source: Member memo

Contract publisher River Publishing has appointed Michael Bradley to the newly created position of Head of Digital & Planning.

 

 
Marketing Heroes Balloon Debate - 1 week to go

Marketing Heroes Balloon Debate - Complimentary APA invite

26 Mar 2009
Source: Marketing Society

As a member of the APA we would like to invite you to join us as our guest to our Marketing Heroes Balloon Debate in celebration of our 50th Anniversary. The evening is a perfect opportunity to meet other marketers, connect to the Marketing Society's influential network and enjoy an evening of great debate.

 
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