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APA announces new partnership with Marketing Week
Today we are proud to announce a new partnership with Marketing Week. We will be working with the title on a number of content marketing initiatives to showcase our members and their work, create a buzz around the content marketing industry and share our in depth insights with the marketing world.
The content marketing industry is estimated to be worth around £1bn, with fast growth in digital formats. Digital activity encompassing websites, e-zines, email, mobile applications and video now accounts for 37% of the industry, an increase of 22% since 2007 and 32 per cent since 2005, according to Mintel.
Ruth Mortimer, editor of Marketing Week, says: "We are always keen to give our readers access to exclusive research, insights and case studies that can aid them in their jobs. Our partnership with the APA will give us access to more material than ever before that will help us create great content for our audience. Read more »
The Job receives high praise in winning award
The Job, Metropolitan Police Service monthly internal communications magazine has been named the UK's best internal communication publication by Communicate Magazine that serves the needs of professionals charged with the responsibility of their company's corporate communications. Read more »
Strong ABC debuts for Think Publishing!
Think Publishing is delighted to announce strong debut ABC figures for two membership titles: BEER, the magazine for Campaign for Real Ale (CAMRA) members, and Waterlife, the title for Wildfowl and Wetlands Trust (WWT) members. Read more »
Loaded's Derek Harbinson to edit Business Life
Derek Harbinson, the high-profile former Maxim and Loaded editor, has joined customer publisher Cedar, as editor of its Business Life title. Read more »
Fujitsu IT hires Redwood to produce magazine
Fujitsu IT Service has appointed Redwood to publish a customer magazine. Read more »
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